These days, many clients aren’t just requesting branded videos—they want an anthem that makes a powerful personal connection with their customers and that shows off the capabilities their brand holds.
It can be easy for these types of videos to become clichéd or inauthentic. However, there are plenty of ways you can make an epic “brand anthem” video while staying true to your brand’s personality.[Read More..]
For brands, harnessing the power of consumer micro-moments is a chance for every David to step into the ring and compete with the Goliaths of the marketing sector.[Read More..]
Whether your company is a well-established brand looking to improve its already-impressive ROI or a smaller start-up aiming to develop some brand credibility, integrating these three strategies into your marketing efforts can help generate success.[Read More..]
As mobile usage continues to shape consumer habits, companies must answer these key questions in order to adapt to the ever-changing space and effectively transition their brand strategies.[Read More..]
The traditional formula for brand marketing success has not only had to shift–it’s had to be completely rewritten. Is it time to overthrow your current strategy?[Read More..]