2014 May | Spin Creative
Treehouse “Doors of Opportunity” TV Spot Wins Communicator Award
May 2014 28

Last year, we were pleased to have the chance to work with a Seattle nonprofit group called Treehouse, an organization dedicated to improving the lives of children who grow up in foster care. We created a spot from them called “Doors of Opportunity,” a brand spot that tells the story of who Treehouse is and the legacy that it is building in its community. The goal was to create an emotional, powerful story that drew in viewers and forged a connection between the organization and those who saw the video.

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May 2014 21

Wellspring Family Services is a nonprofit organization that serves low-income and vulnerable individuals, children and families in Seattle and King County. The organization’s outstanding mission is “to build emotionally healthy, self-sufficient families and a nonviolent community in which they can thrive.” It’s clearly an organization doing a lot of good and we are proud to partner with them.

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4 YouTube Features Every Marketer Must Know
May 2014 16

If you have a video marketing campaign, you’re almost definitely using YouTube as a marketing tool. However, beyond the standard channel options and features that you are already familiar with, there are a few additional features that are surprisingly underutilized by video marketers.

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In-App Video Ads Becoming More Prevalent
May 2014 14

For the past several years, the mobile app market has been skyrocketing in growth. It is now a multi-billion dollar industry, with millions of apps available for people all across the world. Yet only recently are marketers really starting to see the advertising possibilities that these apps have to offer.

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5 Video Marketing Trends to Watch in 2014
May 2014 07

It’s hard to believe, but we’re more than a third of the way through 2014. During that time there has been a lot of news related to digital video marketing, particularly when it comes to the way that social media platforms are using digital video advertisements.

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